How We Help
Every engagement starts with a signal. It ends with a strategy your team can actually use.
SERVICE 1
Futures Strategy
Most brands are making decisions based on the world as it is. Or worse, as it was. Futures Strategy is about building the intelligence to plan for the world as it’s becoming.
We apply IDEO Applied Futures methodology to map cultural signals, identify key trends and drivers, and build scenario plans that give your organization real strategic options, not just a single bet.
See what’s coming before it arrives.
WHAT’S INCLUDED:
1. Cultural signal mapping
2. Trend and driver analysis
3. Scenario planning and futures stories
4. Actionable futures strategy for business direction and product innovation
Brands that need to know what their 5, 10, or 15-year strategy should look like and want to build it on more than a gut feeling. Leadership teams navigating significant market shifts who are ready to move from reactive to resilient.
Organizations that want to foresee what's coming, plan for multiple scenarios, and build a business strategy that holds up no matter which future arrives.
Or non-profit organizations and government agencies that want to spark action by showing how various future scenarios may look within their own communities and beyond.
Best for:
PROOF POINT
Three years before “Third Places” became a marketing buzzword, we were briefing commercial real estate clients on it. We called the dominance of trans identity and gender fluidity in LGBTQ+ conversations, and flagged neurodiversity as an emerging frontier in disability discourse, before either hit mainstream. That’s what futures strategy looks like in practice.
SERVICE 2
Brand + Activation Strategy
Great brand strategy means nothing if it falls apart in execution. We build integrated plans that connect your positioning to your campaigns, your campaigns to your content, and your content to real business results.
Our Legends & Loops framework anchors everything to a single narrative thread so your brand says the same thing whether it’s showing up in a paid ad, an influencer partnership, or an always-on social moment.
From positioning to market, through one connected narrative.
WHAT’S INCLUDED:
Consumer and competitive research (3Cs)
2. Integrated brand and marketing planning (3-year roadmaps to go-to-market)
3. Social, content, and influencer strategy
4. Campaign and activation development
5. Legends & Loops framework
Brands that need to know what their 5, 10, or 15-year strategy should look like and want to build it on more than a gut feeling.
Leadership teams navigating significant market shifts who are ready to move from reactive to resilient.
Organizations that want to foresee what's coming, plan for multiple scenarios, and build a business strategy that holds up no matter which future arrives.
Or non-profit organizations and government agencies that want to spark action by showing how various future scenarios may look within their own communities and beyond.
Best for:
PROOF POINT
Three years before “Third Places” became a marketing buzzword, we were briefing commercial real estate clients on it. We called the dominance of trans identity and gender fluidity in LGBTQ+ conversations, and flagged neurodiversity as an emerging frontier in disability discourse, before either hit mainstream. That’s what futures strategy looks like in practice.
SERVICE 1
Fractional Leadership
Sometimes you need a Futurist-in-Residence. Sometimes you need an interim CMO. Sometimes you need someone who’s done this before to come in, get oriented fast, and help you lead through a complicated moment.
We embed as senior strategic leadership, for agencies building new capabilities or brands building resilience in an uncertain world, and work directly with your team to build what needs to be built.
Senior strategy when you need it, without the full-time overhead.
FORMATS:
Futurist-in-Residence
Agency strategy capability build
Interim CMO / CSO
Project-based or retainer
Agencies ready to go deeper with clients
Startups building their brand and marketing foundation
Teams in transition who need senior leadership without a full-time hire
Best for:
PROOF POINT
We've consistently driven commercial growth for the organizations we've embedded in, bringing in over $1M+ a year in new project revenue and contributing to new business wins across multiple agencies.
AI Marketing Systems
SERVICE 4
Scale your marketing.
Not your headcount.
We build custom AI agent teams trained on your brand, integrated into your workflow, and built to handle the operational load that slows most marketing teams down.
Research agents. Content agents. Influencer management agents. Ops. Each one purpose-built for your organization and working together as a system.
Whether you’re looking for agents to take on repeatable tasks or an additional thought partner, this isn’t off-the-shelf automation. It’s your team, extended.
FORMATS:
AI agent team design and build
Research, content, influencer, analytics, and ops agents
Brand training and workflow integration
Ongoing system optimization
Marketing and agency teams ready to implement agentic support, reducing the operational burden on existing teams and increasing productivity.
Organizations that want AI embedded in their workflow, not bolted on top of it.
Best for:
Not sure which is right for you?
That’s what the Discovery Call is for.